2018 Ambition patterns in strategic decision-making

Every organization takes strategic decisions that require change management: a combination of a sense of urgency, a vision to follow, the empowerment of the organization, planning for wins and institutionalizing new approaches to make these decisions a reality (Kotter, 1995). Yet, organizations realize that in recent years strategic decision-making is getting ever more complex (Conteh, 2013) and the time available for decision-making is getting increasingly shorter (Kotter, 2012). This requires a rethinking of change management (Worley & Mohrman, 2014), for example by means of making smart choices from a supply of data bigger than ever before (McAfee & Brynjolfsson, 2012). These data need to be integrated in an overall decision model (Horkoff, Barone, Lei, Yu, Amyot, Borgida, & Mylopoulos, 2014).